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Getting There Together ☘
A Sullivan Tire Blog
Oct 7, 2025
Win Patriots Game Tickets with Sullivan Tire!
Enter for a chance to win Patriots game tickets and pre-game tailgate passes, courtesy of Sullivan Tire and Bridgestone—the Official Tire of the New England Patriots.
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Sep 24, 2025
Leaf Peeping in New England: Best Fall Foliage Road Trips & Car Care Tips
There’s nothing quite like autumn in New England. As crisp air rolls in and the trees burst into vibrant shades of red, orange, and gold, our region becomes the ultimate destination for leaf peeping road trips.
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Sep 15, 2025
Drive with Confidence: The New Continental TrueContact Tour54 at Sullivan Tire
At Sullivan Tire, we’re excited to offer the latest innovation from Continental Tire—the Continental TrueContact Tour54. This all-season touring tire is built for drivers who want it all: long tread life, confident performance in every season, and a smoother, more comfortable ride.
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Sep 8, 2025
The Sullivan Tire Promise: Customer Reviews That Drive Trust
At Sullivan Tire & Auto Service, our promise goes beyond words. For decades, drivers across New England have trusted us for tire sales, auto repair, and exceptional customer service. What sets us apart? It’s the commitment we show every customer, every visit.
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Aug 27, 2025
Drive into Fall with Confidence: Pre-Semester Vehicle Maintenance Tips
As summer winds down and college students are heading back to campus, ensuring your vehicle is road-ready should be at the top of your back-to-school checklist. Whether your child is driving across state lines or just commuting locally, proper car maintenance can save you from costly breakdowns and keep your loved one secure on the road.
Jul 29, 2025
The Legendary BIGFOOT Monster Truck Is Coming to Sullivan Tire This August!
Join us at our Brentwood, Nashua, and Portsmouth, NH locations for a free, family-friendly event featuring photo ops with BIGFOOT, driver meet-and-greets, giveaways, and a chance to win an RC BIGFOOT truck.
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Jul 28, 2025
Why Your Check Engine Light May Be On
There are so many reasons why your check engine light may be on. Find out more and let Sullivan Tire and Auto Service assist you with the diagnostics.
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Jun 27, 2025
Flying High: Celebrating 70 Years with the Goodyear Blimp
We were honored to welcome the iconic Goodyear Blimp to the skies over Plymouth, Massachusetts. It was more than just a visit — it was a moment of celebration for two major milestones: the Goodyear Blimp’s 100th anniversary and our 70th year of serving the New England community. Seeing the blimp soar above Plymouth’s beautiful coastline was an unforgettable experience for everyone who looked up.
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Jun 20, 2025
Essential Summer Car Care Tips from Sullivan Tire
The open road is calling, and your next adventure awaits! Whether you're planning a cross-country expedition or a weekend getaway to the mountains, proper vehicle preparation can make the difference between a memorable journey and an unexpected detour. For the last 70 years, Sullivan Tire has helped thousands of travelers prepare their vehicles for everything from family vacations to business trips, and we're here to help you, too.
Read More
Jun 2, 2025
Prepping for a Road Trip? Here's Your Complete Road Trip Readiness Guide!
The open road is calling, and your next adventure awaits! Whether you're planning a cross-country expedition or a weekend getaway to the mountains, proper vehicle preparation can make the difference between a memorable journey and an unexpected detour. For the last 70 years, Sullivan Tire has helped thousands of travelers prepare their vehicles for everything from family vacations to business trips, and we're here to help you, too.
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May 19, 2025
Sullivan Tire Participates in the "Ice Bucket Challenge" to Support those Affected by ALS
More than two dozen employees of Sullivan Tire and Auto Service recently took part in the “ice bucket challenge” at the company’s Norwell headquarters. Led by Sullivan Tire Vice President of Marketing Paul Sullivan, the employees doused themselves in cold water in support of those affected by ALS (Amyotrophic Lateral Sclerosis). Sullivan Tire made a $10,000 donation to the Peter Frates ALS Foundation as part of the event.
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May 15, 2025
Sullivan Tire Partners with Boston Red Sox Manager, Alex Cora
Sullivan Tire and Auto Service is thrilled to announce a new partnership with Boston Red Sox Manager Alex Cora.
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May 12, 2025
Celebrating 100 Years of the Goodyear Blimp: Sullivan Tire's Exclusive Ride Giveaway
This June, Sullivan Tire is proud to host a truly iconic piece of American aviation history as we celebrate the 100th anniversary of the Goodyear Blimp and our 70th year in business! Since its maiden flight in 1925, the Goodyear Blimp has become one of the most recognizable aircrafts in the world, and we're thrilled to offer our customers a chance to experience this legendary airship firsthand.
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May 2, 2025
Sullivan Tire Partnership Highlight!
This month’s Sullivan Tire Instant Savings feature our partners, Continental and Yokohama, so we thought it was the perfect time to feature these manufacturers and share just how proud we are to work with them.
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Apr 21, 2025
Tire Ratings Explained: What Those Numbers and Letters Actually Mean
Have you ever looked at the sidewall of your tire and wondered what all those letters and numbers mean? At Sullivan Tire, we believe an informed customer makes better decisions about their vehicle maintenance. That's why we've created this comprehensive guide to help you decode the cryptic markings on your tires and understand exactly what you're purchasing the next time you need replacements.
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Apr 1, 2025
Sullivan Tire to Celebrate 70th Anniversary April 1
New England institution founded on dead-end street in Rockland, Mass.; now serves motorist, commercial fleets and wholesale customers at more than 127 locations in five states as an employee-owned company.
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Apr 1, 2025
Celebrating 70 Years in Business!
What started as a small, family-driven tire shop has grown into a beloved New England institution, celebrating 70 remarkable years of service, innovation, and community commitment.
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Mar 25, 2025
Understanding Tire Health Beyond Just Inflation
At Sullivan Tire, we've seen countless vehicles roll through our shop, and one thing remains consistent: your tires are the unsung heroes of your vehicle's performance and safety. Many drivers overlook tire maintenance, but it's a critical aspect of vehicle care that can save you money, improve safety, and enhance your driving experience.
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Mar 14, 2025
The Importance of Regular Vehicle Maintenance for Long-Term Performance
When it comes to protecting your automotive investment, not all maintenance is created equal. At Sullivan Tire, we've seen firsthand how preventative care can make the difference between a reliable ride and a wallet-draining nightmare.
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Mar 11, 2025
The Hidden World of Vehicle Fluids
Most drivers know about oil changes, but your vehicle relies on a complex network of fluids that are equally crucial to its performance and longevity. At Sullivan Tire, we've made it our mission to educate drivers about the critical role these often-overlooked liquids play in your vehicle's health.
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Mar 3, 2025
The True Cost of Skipping Oil Changes
We've all been there. That little oil change reminder sticker is months past due, and your car seems to be running just fine. It's tempting to push it a few thousand miles more, especially when life gets busy, and budgets get tight. But that small maintenance task you're postponing could be setting you up for major expenses down the road.
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Feb 24, 2025
Signs It's Time for a Wheel Alignment (and How It Saves You Money)
Your vehicle’s alignment might not be top of mind during your daily commute, but it plays a crucial role in ensuring a smooth ride, extending the life of your tires, and saving money in the long run. Misaligned wheels can sneak up on you, so knowing the warning signs is key to avoiding bigger, costlier problems. Let’s dive into the signs of misalignment, how it affects your vehicle’s performance, and why regular checks at Sullivan Tire can save you money.
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Feb 18, 2025
Don't Put the Brakes on Maintenance
Nothing is more critical than your braking system. At Sullivan Tire, we've seen firsthand just how important regular brake maintenance is and encourage all our customers to invest in it.
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Feb 10, 2025
This Valentine's Day, We Thank You, Our Customers
This Valentine's Day, we want to take a moment to express our gratitude to you – our valued customers. Your trust in us has been the driving force behind our growth from a single tire shop in Rockland, Massachusetts, to the full-service automotive care provider we are today.
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Feb 3, 2025
Top 5 Tips to Extend Tire Life
Tires are a critical component of your vehicle, directly impacting safety, performance, and fuel efficiency. Proper care can significantly extend their lifespan, saving you money and ensuring a smoother ride. Here are the top five maintenance tips to keep your tires in top shape.
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Jan 24, 2025
Vehicle Health Reports and Why They're Important
Ensuring your vehicle stays in optimal condition goes beyond routine oil changes and tire rotations. In this post, we’ll explore how VHRs and pre-scan vehicle system reports help keep your car running smoothly, safely, and efficiently for years to come.
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Jan 13, 2025
Winter Tire Guide: How to Choose, Install, and Stay Safe on Snow and Ice
The winter weather is here, and your vehicle's performance and safety depend heavily on one critical component: your tires. Here’s a guide to help you choose the best winter tires and ensure your car is ready for the season ahead.
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Oct 7, 2024
Celebrating Employee Ownership Month: One Year as a 100% Employee-Owned Company
Sullivan Tire celebrates its first year as a 100% employee-owned business during Employee Ownership Month. Through its Employee Stock Ownership Plan (ESOP), the company has empowered its workforce, boosting teamwork and service quality. As part of a growing movement of ESOP companies, Sullivan Tire is redefining success in the automotive service industry by attracting top talent, fostering long-term sustainability, and leading the way in employee ownership.
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Sep 17, 2024
Introducing Sullivan Tire Professional Detailing in Hudson, NH!
Discover high-quality automotive detailing services at Sullivan Tire in Hudson, NH. Our expert technicians provide comprehensive detailing packages, including exterior waxing, interior cleaning, and polishing, using top-tier products. Keep your car looking brand new with professional care that enhances both appearance and longevity. Schedule your appointment today for premium car detailing in Hudson, NH!
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Aug 1, 2024
Tire of the Month - August 2024
The Sullivan Tire TIRE OF THE MONTH for August 2024 is the Continental TrueContact Tour 54! Learn more about this month's pick here!
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Jul 1, 2024
Sullivan Celebrates At 2024 Rockland Day!
Sullivan Tire is proud a sponsor of the town of Rockland, Ma! On Saturday, June 15th in Rockland, Massachusetts, the annual tradition of family friendly celebration continued with the town’s largest and most attended event of the year: ROCKLAND DAY 2024 @ VETERAN’S STADIUM!
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Jun 10, 2024
The Original BIGFOOT Monster Truck Rolled into Falmouth, ME for 2 DAY EVENT!
THE ORIGINAL MONSTER TRUCK: BIGFOOT rolled into Falmouth, Maine early on Friday, May 31st and parked at Sullivan Tire and Auto Service for a 2 DAY - OPEN TO PUBLIC EVENT WEEKEND to the delight of many in the surrounding communities!
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Jun 1, 2024
Tire of the Month - June 2024
The Sullivan Tire TIRE OF THE MONTH for June 2024 is the Kelly Edge Touring A/S! Learn more about this month's pick here!
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May 17, 2024
Announcing Seven New Locations
The addition of Stratham Tire Locations in Bangor and Auburn, ME along with Portsmouth and Brentwood, NH will Strengthen Sullivan Tire’s Presence in Northern New England.
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May 15, 2024
25th Annual Champions Fighting Cancer Walk 2024
On May 5th, 2024, the 25th Annual Champions Fighting Cancer Walk gathered thousands to walk 4.5 miles from Brockton High School to the Greene Cancer Center to raise funds to help those battling cancer across their communities. Read more about the event here!
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May 1, 2024
Tire of the Month - May 2024
The Sullivan Tire TIRE OF THE MONTH for May, 2024 is the Yokohama Geolandar A/T G015! Learn more about this month's pick here!
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Apr 1, 2024
Tire of the Month - April 2024
The Sullivan Tire TIRE OF THE MONTH for April, 2024 is the Uniroyal Tiger Paw A/S DT! Learn more about this month's pick here!
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Dec 6, 2023
Sullivan Tire Spreads Holiday Cheer in Concord, NH
On Saturday, December 2, Sullivan Tire welcomed the community of Concord, NH to their new location at 63 Hall Street with beautiful free holiday wreaths, a visit by Boston Bruins mascot Blades, and plenty of hot cocoa and holiday cheer!
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Nov 20, 2023
What is the Difference Between a Tire Plug and a Tire Patch?
A tire plug may be a quick fix but a tire patch and plug combo is the only real way to repair your tire.
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Nov 3, 2023
Sullivan Tire Announces Employee Stock Option Plan
Sullivan Tire and Auto Service today announced a new Employee Stock Option Plan that will turn over ownership of the 68-year-old, family-owned company to its employees. The new ESOP will ensure the legacy, brand and family culture of Sullivan Tire will remain as it began, putting their employees at the forefront and keeping the company true to its brand identity of treating everyone as if they are a member of the family.
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Oct 15, 2023
Teen Driver Safety: Navigating the Road to Responsible Driving
Protect young drivers with safe driving habits & car care. Sullivan Tire shares teen driver safety tips & vehicle maintenance essentials for New England families.
Oct 13, 2023
Sullivan Celebrates At 2023 Rockland Fall Festival
Sullivan Tire and Auto Service has been a proud sponsor of the Rockland Fall Festival for five years, and been a member of the community in Rockland since 1955! The event is a street festival calling for the closure of Union Street that celebrates community, the arts, producers, and small businesses. 2023 was no exception, marking the fifth year of collaboration!
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Oct 13, 2023
Blades' Fall Hat Trick Tour
Sullivan Tire hosted Boston Bruins mascot Blades for a special 3 store visit in Massachusetts and Rhode Island celebrating our wonderful customers in a “hat trick” tour!
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Sep 15, 2023
Celebrating Hispanic Heritage Month: 4 Influential Figures in the Automotive Industry
This Hispanic Heritage Month, Sullivan Tire is celebrating major contributions of those with Hispanic heritage to the automotive industry. Whether they set the stage by breaking into the automotive market in South America or broke both speed and gender barriers, those with Hispanic heritage have an important place in the history of the automotive industry dating back to its inception.
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Sep 6, 2023
Sullivan Tire Celebrates Damariscotta, ME Grand Reopening
On Saturday, August 25-26, Sullivan Tire was thrilled to celebrate the grand re-opening of their newly renovated Damariscotta, ME location!
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Aug 23, 2023
Sullivan Tire sponsors Marshfield Fair Senior Citizen Day 2023
Sullivan Tire was proud to once again sponsor the Marshfield Fair's Senior Citizen Day in 2023, ensuring that seniors received free admission to a day of fun and a free serving of ice cream!
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Jul 18, 2023
Thanks For Joining Us - Customer Appreciation Day in Dover, NH
Thank you for joining us for Customer Appreciation Day in Dover, NH! Check out all the fun, photos, and celebration featuring family-friendly fun, touch-a-truck with one of our huge commercial division boom trucks, face painting, snacks and refreshments, games and prizes, and more!
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Jul 6, 2023
Celebrating 75 years of Child's Trucking
Sullivan Tire extends warm and wonderful CONGRATULATIONS to Child's Trucking as their commercial department celebrates 75 years in business!
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Jul 5, 2023
Customer Appreciation Day in Dover, NH - July 15, 2023
Join us for Customer Appreciation Day in Dover, NH on Friday, July 15th! Family-friendly fun including a DJ, touch-a-truck with one of our huge commercial division boom trucks, face painting, snacks and refreshments, games and prizes, and more!
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May 22, 2023
Boston Bruins Mascot Blades Takes On Beacon St. and Comm Ave.
On Sunday, May 20th, Boston Bruins mascot Blades hit the Boston city streets to bring joy to the community and celebrate a historic NHL season for the Boston Bruins! Read more about the day of fun here.
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May 12, 2023
2023 Champions Fighting Cancer Walk
On May 7th 2023 over 2,000 determined participants including children and seniors, businesses and organizations came together to walk 4.5 miles across Brockton in the fight against cancer. See photos and learn more in this blog post!
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Mar 14, 2023
Papercraft Fun - Children's Craft Day 2023
March 14, 2023, is Children's Craft Day and we're excited to share 4 free downloadable papercraft activities! Print out the files, grab some glue and scissors, and start creating! You can cut and glue a sedan, sportscar, racecar, and even a dinosaur. Fun to make, and fun to play!
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Mar 1, 2023
Four Innovating Women in the Early Auto Industry
This Women's History Month, we're highlighting four women inventors and innovators who have made significant contributions in the early days of the auto industry!
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Feb 1, 2023
Four Black Innovators in the Auto Industry
This Black History Month, we're highlighting four black inventors and innovators who have made highly significant contributions to the auto industry!
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Oct 12, 2022
Sullivan Tire Acquires Central Tire in Maine
Sullivan Tire acquires Central Tire expanding their footprint to Sanford and Shawmut, Maine.
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Sep 16, 2022
Massachusetts Inspection Sticker Rule Change
Massachusetts RMV is cracking down on inspection stickers with new rule changes starting November 1, 2022. Sullivan Tire has you covered with details regarding these upcoming changes here.
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Jul 12, 2022
MICHELIN Launches the New Defender2 Tire
The MICHELIN Defender2 tire has launched, and MICHELIN promises a high performing tire that lasts longer. Check out the Defender2 Tire product details here.
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Jun 1, 2022
Sock Drive Success
Sullivan Tire’s Sock Donation event successfully collected over 40,000 socks to be donated to charitable organizations across New England.
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May 19, 2022
Top 9 Tire and Auto Services for Your Electric Car
Your electric car doesn’t need the same services as your gas-powered car. Find out the top 9 routine tire and auto services for your electric car.
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May 2, 2022
Sullivan Tire Acquires C&R Tire
Sullivan Tire acquires C& R Tire expanding their footprint to Worcester and Sturbridge, MA.
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Apr 19, 2022
Sullivan Tire Company Names New President and CEO
The Sullivan Tire Family is proud to announce the promotion of Joseph M. Zaccheo to President and CEO of Sullivan Tire Company.
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Apr 15, 2022
Download the 2022 Boston Red Sox Schedule
Save the Sullivan Tire Boston Red Sox Schedule to your phone or desktop or grab one for FREE in a location nearest you.
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Mar 11, 2022
Sock Drive for the Homeless
Donate new socks for those in need to any Sullivan Tire location until May 1, 2022.
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Jan 27, 2022
Sullivan Tire Gains New ASE World Class Technician
Sullivan Tire has gained another ASE World Class Technician to the team.
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Jan 19, 2022
Michelin Builds Airless Tire for Lunar Mission
Michelin teams up with Northrop Grumman Lunar Terrain Vehicle Team and many others to build airless tires for the ultimate off-roading vehicle in space.
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Jan 11, 2022
What Do the Numbers and Letters on Your Tire's Sidewall Mean?
Don’t ignore these! Find out what the numbers and letters on your tire’s sidewall mean here.
Read More
Dec 23, 2021
9 Things You Need to Check on Your Car Before a Road Trip
Make sure your car is road-ready. Here are 9 things you need to check on your car before heading out on a road trip.
Read More
Dec 6, 2021
What's the Difference Between Winter, Summer, and All-Season Tires?
There are two major differences between winter, summer, and all-season tires that can drastically change your traction and handling on the road. Learn more at sullivantire.com.
Read More
Nov 2, 2021
7 Warning Signs You May Need a New Car Battery
Harsh New England weather can cause a weak battery to fail quickly. Here are 7 warning signs you may need a new car battery.
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Oct 26, 2021
Wellspring Multi-Service Centers | Donate Now
Donate Today: Wellspring Multi-Service Centers’ mission is to provide support and skills to people facing major life challenges.
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Oct 18, 2021
How to Buy Tires: A Step-by-Step Guide
Not sure where to start when buying tires? Here are 4 easy steps to follow to give you confidence when buying your next set of tires.
Read More
Oct 7, 2021
Meet Wally the Green Monster
Meet Wally the Green Monster Saturday, October 9, 2021 at the Fall Festival in Rockland, MA!
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Oct 4, 2021
How to Store Tires
It’s best to store your bagged tires indoors in a dry area. Learn 4 easy steps to make sure you’re storing your seasonal tires properly at sullivantire.com.
Read More
Sep 10, 2020
6 Tips For Driving In The Fall
Check out these 6 tips for safe driving this fall in New England! Learn more at sullivantire.com
Read More
Jul 16, 2020
Roadside Emergency Kit Checklist
Be prepared for any road emergency by creating your own roadside emergency kit! Download the Sullivan Tire & Auto Service essentials checklist today.
Read More
Jul 9, 2020
DIY Tire Tread Check
No tools needed! All you need is a penny to find out the tread depth on your tires.
Read More
Apr 27, 2020
How to Clean Your Car for Coronavirus
At Sullivan Tire & Auto Service, we fully understand the concerns our customers have about exposure to COVID-19, or the coronavirus.
Read More
Nov 5, 2019
Winter Driving Prep Checklist
Make sure your car is road-ready for the winter and prepared for the messy slush, rain, snow, and ice with Sullivan Tire’s Winter Driving Prep Checklist.
Read More
Aug 29, 2019
How To Repair A Tire
Tires need to be repaired from the inside out and for your safety, never use a tire plug. Learn how to repair a tire for good with Sullivan Tire.
Read More
Aug 29, 2019
10 Basic Preventative Maintenance For Your Car | Sullivan Tire and Auto Service
Although you may get the occasional oil change or maintenance on our vehicles when it's absolutely necessary or in the case of an emergency but to keep your vehicle running smoothly, all types of preventative maintenance should be done on your vehicle regularly.
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Aug 28, 2019
Run Out Of Gas
Here are 3 things to do if your vehicle runs out of gas and you're stuck on the road. Learn more at sullivantire.com.
Read More
Aug 28, 2019
6 Steps To Take If Your Vehicle Is Overheating
If you're on the road and your vehicle starts to overheat, follow these 6 steps to maintain safety and your car’s components.
Read More
Aug 28, 2019
How to Find Your Tire Size
The tire size for your specific vehicle and wheels can be found in two places.
Read More
Aug 28, 2019
Flat Tire
Learn how to safely change a flat tire and be prepared for any future emergencies with Sullivan Tire and Auto Service.
Read More
Aug 28, 2019
How To Jump Start A Dead Battery
If you have a dead car battery, safely follow these 10 steps to get you back on the road. Learn more at sullivantire.com.
Read More
Sep 15, 2025
Drive with Confidence: The New Continental TrueContact Tour54 at Sullivan Tire
At Sullivan Tire, we’re excited to offer the latest innovation from Continental Tire—the Continental TrueContact Tour54. This all-season touring tire is built for drivers who want it all: long tread life, confident performance in every season, and a smoother, more comfortable ride.
Read More
Apr 21, 2025
Tire Ratings Explained: What Those Numbers and Letters Actually Mean
Have you ever looked at the sidewall of your tire and wondered what all those letters and numbers mean? At Sullivan Tire, we believe an informed customer makes better decisions about their vehicle maintenance. That's why we've created this comprehensive guide to help you decode the cryptic markings on your tires and understand exactly what you're purchasing the next time you need replacements.
Read More
Feb 24, 2025
Signs It's Time for a Wheel Alignment (and How It Saves You Money)
Your vehicle’s alignment might not be top of mind during your daily commute, but it plays a crucial role in ensuring a smooth ride, extending the life of your tires, and saving money in the long run. Misaligned wheels can sneak up on you, so knowing the warning signs is key to avoiding bigger, costlier problems. Let’s dive into the signs of misalignment, how it affects your vehicle’s performance, and why regular checks at Sullivan Tire can save you money.
Read More
Aug 1, 2024
Tire of the Month - August 2024
The Sullivan Tire TIRE OF THE MONTH for August 2024 is the Continental TrueContact Tour 54! Learn more about this month's pick here!
Read More
Jun 1, 2024
Tire of the Month - June 2024
The Sullivan Tire TIRE OF THE MONTH for June 2024 is the Kelly Edge Touring A/S! Learn more about this month's pick here!
Read More
May 1, 2024
Tire of the Month - May 2024
The Sullivan Tire TIRE OF THE MONTH for May, 2024 is the Yokohama Geolandar A/T G015! Learn more about this month's pick here!
Read More
Apr 1, 2024
Tire of the Month - April 2024
The Sullivan Tire TIRE OF THE MONTH for April, 2024 is the Uniroyal Tiger Paw A/S DT! Learn more about this month's pick here!
Read More
Nov 20, 2023
What is the Difference Between a Tire Plug and a Tire Patch?
A tire plug may be a quick fix but a tire patch and plug combo is the only real way to repair your tire.
Read More
Jan 11, 2022
What Do the Numbers and Letters on Your Tire's Sidewall Mean?
Don’t ignore these! Find out what the numbers and letters on your tire’s sidewall mean here.
Read More
Dec 6, 2021
What's the Difference Between Winter, Summer, and All-Season Tires?
There are two major differences between winter, summer, and all-season tires that can drastically change your traction and handling on the road. Learn more at sullivantire.com.
Read More
Oct 18, 2021
How to Buy Tires: A Step-by-Step Guide
Not sure where to start when buying tires? Here are 4 easy steps to follow to give you confidence when buying your next set of tires.
Read More
Aug 29, 2019
How To Repair A Tire
Tires need to be repaired from the inside out and for your safety, never use a tire plug. Learn how to repair a tire for good with Sullivan Tire.
Read More
Aug 28, 2019
How to Find Your Tire Size
The tire size for your specific vehicle and wheels can be found in two places.
Read More
Feb 18, 2025
Don't Put the Brakes on Maintenance
Nothing is more critical than your braking system. At Sullivan Tire, we've seen firsthand just how important regular brake maintenance is and encourage all our customers to invest in it.
Read More
Jul 9, 2020
DIY Tire Tread Check
No tools needed! All you need is a penny to find out the tread depth on your tires.
Read More
Sep 24, 2025
Leaf Peeping in New England: Best Fall Foliage Road Trips & Car Care Tips
There’s nothing quite like autumn in New England. As crisp air rolls in and the trees burst into vibrant shades of red, orange, and gold, our region becomes the ultimate destination for leaf peeping road trips.
Read More
Jun 20, 2025
Essential Summer Car Care Tips from Sullivan Tire
The open road is calling, and your next adventure awaits! Whether you're planning a cross-country expedition or a weekend getaway to the mountains, proper vehicle preparation can make the difference between a memorable journey and an unexpected detour. For the last 70 years, Sullivan Tire has helped thousands of travelers prepare their vehicles for everything from family vacations to business trips, and we're here to help you, too.
Read More
Jun 2, 2025
Prepping for a Road Trip? Here's Your Complete Road Trip Readiness Guide!
The open road is calling, and your next adventure awaits! Whether you're planning a cross-country expedition or a weekend getaway to the mountains, proper vehicle preparation can make the difference between a memorable journey and an unexpected detour. For the last 70 years, Sullivan Tire has helped thousands of travelers prepare their vehicles for everything from family vacations to business trips, and we're here to help you, too.
Read More
Jan 13, 2025
Winter Tire Guide: How to Choose, Install, and Stay Safe on Snow and Ice
The winter weather is here, and your vehicle's performance and safety depend heavily on one critical component: your tires. Here’s a guide to help you choose the best winter tires and ensure your car is ready for the season ahead.
Read More
Oct 4, 2021
How to Store Tires
It’s best to store your bagged tires indoors in a dry area. Learn 4 easy steps to make sure you’re storing your seasonal tires properly at sullivantire.com.
Read More
Sep 10, 2020
6 Tips For Driving In The Fall
Check out these 6 tips for safe driving this fall in New England! Learn more at sullivantire.com
Read More
Nov 5, 2019
Winter Driving Prep Checklist
Make sure your car is road-ready for the winter and prepared for the messy slush, rain, snow, and ice with Sullivan Tire’s Winter Driving Prep Checklist.
Read More
Aug 27, 2025
Drive into Fall with Confidence: Pre-Semester Vehicle Maintenance Tips
As summer winds down and college students are heading back to campus, ensuring your vehicle is road-ready should be at the top of your back-to-school checklist. Whether your child is driving across state lines or just commuting locally, proper car maintenance can save you from costly breakdowns and keep your loved one secure on the road.
Jul 28, 2025
Why Your Check Engine Light May Be On
There are so many reasons why your check engine light may be on. Find out more and let Sullivan Tire and Auto Service assist you with the diagnostics.
Read More
Oct 15, 2023
Teen Driver Safety: Navigating the Road to Responsible Driving
Protect young drivers with safe driving habits & car care. Sullivan Tire shares teen driver safety tips & vehicle maintenance essentials for New England families.
Dec 23, 2021
9 Things You Need to Check on Your Car Before a Road Trip
Make sure your car is road-ready. Here are 9 things you need to check on your car before heading out on a road trip.
Read More
Jul 16, 2020
Roadside Emergency Kit Checklist
Be prepared for any road emergency by creating your own roadside emergency kit! Download the Sullivan Tire & Auto Service essentials checklist today.
Read More
Apr 27, 2020
How to Clean Your Car for Coronavirus
At Sullivan Tire & Auto Service, we fully understand the concerns our customers have about exposure to COVID-19, or the coronavirus.
Read More
Aug 28, 2019
Run Out Of Gas
Here are 3 things to do if your vehicle runs out of gas and you're stuck on the road. Learn more at sullivantire.com.
Read More
Aug 28, 2019
6 Steps To Take If Your Vehicle Is Overheating
If you're on the road and your vehicle starts to overheat, follow these 6 steps to maintain safety and your car’s components.
Read More
Aug 28, 2019
Flat Tire
Learn how to safely change a flat tire and be prepared for any future emergencies with Sullivan Tire and Auto Service.
Read More
Aug 28, 2019
How To Jump Start A Dead Battery
If you have a dead car battery, safely follow these 10 steps to get you back on the road. Learn more at sullivantire.com.
Read More
Mar 25, 2025
Understanding Tire Health Beyond Just Inflation
At Sullivan Tire, we've seen countless vehicles roll through our shop, and one thing remains consistent: your tires are the unsung heroes of your vehicle's performance and safety. Many drivers overlook tire maintenance, but it's a critical aspect of vehicle care that can save you money, improve safety, and enhance your driving experience.
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Mar 14, 2025
The Importance of Regular Vehicle Maintenance for Long-Term Performance
When it comes to protecting your automotive investment, not all maintenance is created equal. At Sullivan Tire, we've seen firsthand how preventative care can make the difference between a reliable ride and a wallet-draining nightmare.
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Mar 11, 2025
The Hidden World of Vehicle Fluids
Most drivers know about oil changes, but your vehicle relies on a complex network of fluids that are equally crucial to its performance and longevity. At Sullivan Tire, we've made it our mission to educate drivers about the critical role these often-overlooked liquids play in your vehicle's health.
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Mar 3, 2025
The True Cost of Skipping Oil Changes
We've all been there. That little oil change reminder sticker is months past due, and your car seems to be running just fine. It's tempting to push it a few thousand miles more, especially when life gets busy, and budgets get tight. But that small maintenance task you're postponing could be setting you up for major expenses down the road.
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Feb 3, 2025
Top 5 Tips to Extend Tire Life
Tires are a critical component of your vehicle, directly impacting safety, performance, and fuel efficiency. Proper care can significantly extend their lifespan, saving you money and ensuring a smoother ride. Here are the top five maintenance tips to keep your tires in top shape.
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Jan 24, 2025
Vehicle Health Reports and Why They're Important
Ensuring your vehicle stays in optimal condition goes beyond routine oil changes and tire rotations. In this post, we’ll explore how VHRs and pre-scan vehicle system reports help keep your car running smoothly, safely, and efficiently for years to come.
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May 19, 2022
Top 9 Tire and Auto Services for Your Electric Car
Your electric car doesn’t need the same services as your gas-powered car. Find out the top 9 routine tire and auto services for your electric car.
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Nov 2, 2021
7 Warning Signs You May Need a New Car Battery
Harsh New England weather can cause a weak battery to fail quickly. Here are 7 warning signs you may need a new car battery.
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Aug 29, 2019
10 Basic Preventative Maintenance For Your Car | Sullivan Tire and Auto Service
Although you may get the occasional oil change or maintenance on our vehicles when it's absolutely necessary or in the case of an emergency but to keep your vehicle running smoothly, all types of preventative maintenance should be done on your vehicle regularly.
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Oct 7, 2025
Win Patriots Game Tickets with Sullivan Tire!
Enter for a chance to win Patriots game tickets and pre-game tailgate passes, courtesy of Sullivan Tire and Bridgestone—the Official Tire of the New England Patriots.
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Sep 8, 2025
The Sullivan Tire Promise: Customer Reviews That Drive Trust
At Sullivan Tire & Auto Service, our promise goes beyond words. For decades, drivers across New England have trusted us for tire sales, auto repair, and exceptional customer service. What sets us apart? It’s the commitment we show every customer, every visit.
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Jul 29, 2025
The Legendary BIGFOOT Monster Truck Is Coming to Sullivan Tire This August!
Join us at our Brentwood, Nashua, and Portsmouth, NH locations for a free, family-friendly event featuring photo ops with BIGFOOT, driver meet-and-greets, giveaways, and a chance to win an RC BIGFOOT truck.
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Jun 27, 2025
Flying High: Celebrating 70 Years with the Goodyear Blimp
We were honored to welcome the iconic Goodyear Blimp to the skies over Plymouth, Massachusetts. It was more than just a visit — it was a moment of celebration for two major milestones: the Goodyear Blimp’s 100th anniversary and our 70th year of serving the New England community. Seeing the blimp soar above Plymouth’s beautiful coastline was an unforgettable experience for everyone who looked up.
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May 19, 2025
Sullivan Tire Participates in the "Ice Bucket Challenge" to Support those Affected by ALS
More than two dozen employees of Sullivan Tire and Auto Service recently took part in the “ice bucket challenge” at the company’s Norwell headquarters. Led by Sullivan Tire Vice President of Marketing Paul Sullivan, the employees doused themselves in cold water in support of those affected by ALS (Amyotrophic Lateral Sclerosis). Sullivan Tire made a $10,000 donation to the Peter Frates ALS Foundation as part of the event.
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May 15, 2025
Sullivan Tire Partners with Boston Red Sox Manager, Alex Cora
Sullivan Tire and Auto Service is thrilled to announce a new partnership with Boston Red Sox Manager Alex Cora.
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May 12, 2025
Celebrating 100 Years of the Goodyear Blimp: Sullivan Tire's Exclusive Ride Giveaway
This June, Sullivan Tire is proud to host a truly iconic piece of American aviation history as we celebrate the 100th anniversary of the Goodyear Blimp and our 70th year in business! Since its maiden flight in 1925, the Goodyear Blimp has become one of the most recognizable aircrafts in the world, and we're thrilled to offer our customers a chance to experience this legendary airship firsthand.
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May 2, 2025
Sullivan Tire Partnership Highlight!
This month’s Sullivan Tire Instant Savings feature our partners, Continental and Yokohama, so we thought it was the perfect time to feature these manufacturers and share just how proud we are to work with them.
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Apr 1, 2025
Sullivan Tire to Celebrate 70th Anniversary April 1
New England institution founded on dead-end street in Rockland, Mass.; now serves motorist, commercial fleets and wholesale customers at more than 127 locations in five states as an employee-owned company.
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Apr 1, 2025
Celebrating 70 Years in Business!
What started as a small, family-driven tire shop has grown into a beloved New England institution, celebrating 70 remarkable years of service, innovation, and community commitment.
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Oct 7, 2024
Celebrating Employee Ownership Month: One Year as a 100% Employee-Owned Company
Sullivan Tire celebrates its first year as a 100% employee-owned business during Employee Ownership Month. Through its Employee Stock Ownership Plan (ESOP), the company has empowered its workforce, boosting teamwork and service quality. As part of a growing movement of ESOP companies, Sullivan Tire is redefining success in the automotive service industry by attracting top talent, fostering long-term sustainability, and leading the way in employee ownership.
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Sep 17, 2024
Introducing Sullivan Tire Professional Detailing in Hudson, NH!
Discover high-quality automotive detailing services at Sullivan Tire in Hudson, NH. Our expert technicians provide comprehensive detailing packages, including exterior waxing, interior cleaning, and polishing, using top-tier products. Keep your car looking brand new with professional care that enhances both appearance and longevity. Schedule your appointment today for premium car detailing in Hudson, NH!
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Jul 1, 2024
Sullivan Celebrates At 2024 Rockland Day!
Sullivan Tire is proud a sponsor of the town of Rockland, Ma! On Saturday, June 15th in Rockland, Massachusetts, the annual tradition of family friendly celebration continued with the town’s largest and most attended event of the year: ROCKLAND DAY 2024 @ VETERAN’S STADIUM!
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Jun 10, 2024
The Original BIGFOOT Monster Truck Rolled into Falmouth, ME for 2 DAY EVENT!
THE ORIGINAL MONSTER TRUCK: BIGFOOT rolled into Falmouth, Maine early on Friday, May 31st and parked at Sullivan Tire and Auto Service for a 2 DAY - OPEN TO PUBLIC EVENT WEEKEND to the delight of many in the surrounding communities!
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May 17, 2024
Announcing Seven New Locations
The addition of Stratham Tire Locations in Bangor and Auburn, ME along with Portsmouth and Brentwood, NH will Strengthen Sullivan Tire’s Presence in Northern New England.
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May 15, 2024
25th Annual Champions Fighting Cancer Walk 2024
On May 5th, 2024, the 25th Annual Champions Fighting Cancer Walk gathered thousands to walk 4.5 miles from Brockton High School to the Greene Cancer Center to raise funds to help those battling cancer across their communities. Read more about the event here!
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Dec 6, 2023
Sullivan Tire Spreads Holiday Cheer in Concord, NH
On Saturday, December 2, Sullivan Tire welcomed the community of Concord, NH to their new location at 63 Hall Street with beautiful free holiday wreaths, a visit by Boston Bruins mascot Blades, and plenty of hot cocoa and holiday cheer!
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Nov 3, 2023
Sullivan Tire Announces Employee Stock Option Plan
Sullivan Tire and Auto Service today announced a new Employee Stock Option Plan that will turn over ownership of the 68-year-old, family-owned company to its employees. The new ESOP will ensure the legacy, brand and family culture of Sullivan Tire will remain as it began, putting their employees at the forefront and keeping the company true to its brand identity of treating everyone as if they are a member of the family.
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Oct 13, 2023
Sullivan Celebrates At 2023 Rockland Fall Festival
Sullivan Tire and Auto Service has been a proud sponsor of the Rockland Fall Festival for five years, and been a member of the community in Rockland since 1955! The event is a street festival calling for the closure of Union Street that celebrates community, the arts, producers, and small businesses. 2023 was no exception, marking the fifth year of collaboration!
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Oct 13, 2023
Blades' Fall Hat Trick Tour
Sullivan Tire hosted Boston Bruins mascot Blades for a special 3 store visit in Massachusetts and Rhode Island celebrating our wonderful customers in a “hat trick” tour!
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Sep 6, 2023
Sullivan Tire Celebrates Damariscotta, ME Grand Reopening
On Saturday, August 25-26, Sullivan Tire was thrilled to celebrate the grand re-opening of their newly renovated Damariscotta, ME location!
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Aug 23, 2023
Sullivan Tire sponsors Marshfield Fair Senior Citizen Day 2023
Sullivan Tire was proud to once again sponsor the Marshfield Fair's Senior Citizen Day in 2023, ensuring that seniors received free admission to a day of fun and a free serving of ice cream!
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Jul 18, 2023
Thanks For Joining Us - Customer Appreciation Day in Dover, NH
Thank you for joining us for Customer Appreciation Day in Dover, NH! Check out all the fun, photos, and celebration featuring family-friendly fun, touch-a-truck with one of our huge commercial division boom trucks, face painting, snacks and refreshments, games and prizes, and more!
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Jul 6, 2023
Celebrating 75 years of Child's Trucking
Sullivan Tire extends warm and wonderful CONGRATULATIONS to Child's Trucking as their commercial department celebrates 75 years in business!
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Jul 5, 2023
Customer Appreciation Day in Dover, NH - July 15, 2023
Join us for Customer Appreciation Day in Dover, NH on Friday, July 15th! Family-friendly fun including a DJ, touch-a-truck with one of our huge commercial division boom trucks, face painting, snacks and refreshments, games and prizes, and more!
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May 22, 2023
Boston Bruins Mascot Blades Takes On Beacon St. and Comm Ave.
On Sunday, May 20th, Boston Bruins mascot Blades hit the Boston city streets to bring joy to the community and celebrate a historic NHL season for the Boston Bruins! Read more about the day of fun here.
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May 12, 2023
2023 Champions Fighting Cancer Walk
On May 7th 2023 over 2,000 determined participants including children and seniors, businesses and organizations came together to walk 4.5 miles across Brockton in the fight against cancer. See photos and learn more in this blog post!
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Oct 12, 2022
Sullivan Tire Acquires Central Tire in Maine
Sullivan Tire acquires Central Tire expanding their footprint to Sanford and Shawmut, Maine.
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Sep 16, 2022
Massachusetts Inspection Sticker Rule Change
Massachusetts RMV is cracking down on inspection stickers with new rule changes starting November 1, 2022. Sullivan Tire has you covered with details regarding these upcoming changes here.
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Jul 12, 2022
MICHELIN Launches the New Defender2 Tire
The MICHELIN Defender2 tire has launched, and MICHELIN promises a high performing tire that lasts longer. Check out the Defender2 Tire product details here.
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Jun 1, 2022
Sock Drive Success
Sullivan Tire’s Sock Donation event successfully collected over 40,000 socks to be donated to charitable organizations across New England.
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May 2, 2022
Sullivan Tire Acquires C&R Tire
Sullivan Tire acquires C& R Tire expanding their footprint to Worcester and Sturbridge, MA.
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Apr 19, 2022
Sullivan Tire Company Names New President and CEO
The Sullivan Tire Family is proud to announce the promotion of Joseph M. Zaccheo to President and CEO of Sullivan Tire Company.
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Apr 15, 2022
Download the 2022 Boston Red Sox Schedule
Save the Sullivan Tire Boston Red Sox Schedule to your phone or desktop or grab one for FREE in a location nearest you.
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Mar 11, 2022
Sock Drive for the Homeless
Donate new socks for those in need to any Sullivan Tire location until May 1, 2022.
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Jan 27, 2022
Sullivan Tire Gains New ASE World Class Technician
Sullivan Tire has gained another ASE World Class Technician to the team.
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Oct 26, 2021
Wellspring Multi-Service Centers | Donate Now
Donate Today: Wellspring Multi-Service Centers’ mission is to provide support and skills to people facing major life challenges.
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Oct 7, 2021
Meet Wally the Green Monster
Meet Wally the Green Monster Saturday, October 9, 2021 at the Fall Festival in Rockland, MA!
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Feb 10, 2025
This Valentine's Day, We Thank You, Our Customers
This Valentine's Day, we want to take a moment to express our gratitude to you – our valued customers. Your trust in us has been the driving force behind our growth from a single tire shop in Rockland, Massachusetts, to the full-service automotive care provider we are today.
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Sep 15, 2023
Celebrating Hispanic Heritage Month: 4 Influential Figures in the Automotive Industry
This Hispanic Heritage Month, Sullivan Tire is celebrating major contributions of those with Hispanic heritage to the automotive industry. Whether they set the stage by breaking into the automotive market in South America or broke both speed and gender barriers, those with Hispanic heritage have an important place in the history of the automotive industry dating back to its inception.
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Mar 14, 2023
Papercraft Fun - Children's Craft Day 2023
March 14, 2023, is Children's Craft Day and we're excited to share 4 free downloadable papercraft activities! Print out the files, grab some glue and scissors, and start creating! You can cut and glue a sedan, sportscar, racecar, and even a dinosaur. Fun to make, and fun to play!
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Mar 1, 2023
Four Innovating Women in the Early Auto Industry
This Women's History Month, we're highlighting four women inventors and innovators who have made significant contributions in the early days of the auto industry!
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Feb 1, 2023
Four Black Innovators in the Auto Industry
This Black History Month, we're highlighting four black inventors and innovators who have made highly significant contributions to the auto industry!
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Jan 19, 2022
Michelin Builds Airless Tire for Lunar Mission
Michelin teams up with Northrop Grumman Lunar Terrain Vehicle Team and many others to build airless tires for the ultimate off-roading vehicle in space.
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